Start: 7:30 pm
Karen Kang Wednesday, June 5, 7:30 p.m. Branding Pays: The 5-Step System to Reinvent Your Personal Brand Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don t have the package that will take you to the next level of your career, you need to reinvent your personal brand. BrandingPaysTM, a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you desire. Perfect for professionals, entrepreneurs and college students, the step-by-step BrandingPays methodology has been proven in Fortune 500 companies and leading business schools. Kang, who has more than 20 years of experience in brand strategy consulting, was a partner with Regis McKenna Inc., the legendary marketing firm that created and launched the Apple brand. She has consulted to more than 150 organizations in the US, Europe and Asia from Fortune 100 companies to non-profits and startups. Her broad experience has included such diverse clients as Ariba, AT&T, Genentech, HP, iCharts, Lavante, Synopsys, Maxtor, NCR, Park Systems, SigmaQuest (Camstar), UC Davis Health System, Webroot and VoyagePrive.